YEG Web Solutions

Edmonton Tree Service

Your tree service business doesn't have a website problem. It has a growth problem.

Right now, the jobs go to whoever shows up first on Google. It should be you.

One operator, fifteen years in. Every engagement starts with a free written audit.

Why the good ones still get stuck

Referrals got you here. They won't get you there.

You built this business on referrals and word of mouth, and it got you here. But referrals have a ceiling, and the tree service companys taking the new customers aren't better at the work, they're just easier to find. If you've paid for SEO and seen nothing, or been handed to a junior who treated you like account number forty, you already know effort was never the problem. Nobody was accountable for the one number that matters: booked jobs. That is what I build and stand behind, for a single tree service company in Edmonton.

I know how tree work gets bought

You don't have one customer. You have two.

They search differently, decide differently, and spend differently. Most tree service websites are built for neither. Here's the whole game.

The storm call

Decides fast

A limb down on the roof, a tree leaning over the driveway after a windstorm, a hazard that can't wait. They call the first company that can come assess it today. Miss that window and the urgent, high-value work goes to someone else.

The planned job

Researches for days

A big removal, stump grinding, seasonal pruning for a yard full of trees, worth thousands. Compared across a few quotes over a week, won on trust, insurance and a clear estimate. A thin site with no removal or pruning page loses them.

Most tree service sites serve neither. One generic page that doesn't rank for the storm call and doesn't earn the planned removal. I build for both, plus the removal, stump-grinding and pruning pages your competitors skip.

CM

The person you'll actually work with

I'm Chris.

I've been building and running businesses online since I was sixteen, and I've spent fifteen years building and ranking websites for service companies like yours. I'm not a marketer who read about your trade in a brief. I understand sales, operations, follow-up and where growth actually gets stuck, because I've run into all of it myself. When you hire me, you get me: I write the code, run the SEO, manage the ads, and I'm the one who picks up the phone. One tree service company in Edmonton, my name on every result.

Chris McCormack · Owner, YEG Web Solutions

Why the phone isn't ringing

It's rarely one big problem. It's forty small ones.

Most tree service websites aren't losing customers because of the colours. They're losing them because they were pieced together from templates and plugins by people who never thought about how a customer actually buys. Each of these looks minor on its own. Stacked together, they're the exact reason a competitor doing worse work shows up first and gets the call.

No dedicated page for each service, so Google has nothing specific to rank
A site slow enough that people leave before your work even loads
Thin, generic content that gives Google nothing to rank you for
A weak portfolio that never proves the quality of your work
No pages for the specific towns and neighbourhoods you serve
Tracking that's broken or missing, so nobody knows what's actually working
Reviews that stalled out a year ago and quietly cost you trust
No system to follow up the second a lead comes in

The audit finds every one of yours. Not an SEO score you can't read. A plain-English list of the specific reasons your competitors are beating you online, and what each one is costing you.

In plain English

Here's what's actually going on.

No jargon, no scores you need a marketer to translate. Just the handful of things that quietly decide whether a tree service search turns into your phone ringing.

Google can't rank a page that doesn't exist.

When someone searches "tree removal edmonton", Google looks for a page about exactly that. If your site has one generic services page trying to cover everything, it ranks for nothing. I build a dedicated page for every service you offer, so there's something specific to show for every way a customer searches.

Most people leave before a slow site even loads.

On a phone on real data, a heavy template site can take ten seconds or more to show anything. Your customer is gone in three. Speed isn't a vanity number, it's whether they ever see your work at all. Every site I build loads fast, on purpose, because the fastest tree service company usually gets the call.

Picture 100 people landing on your website today.

On a typical tree service site, 40 to 60 of them leave in seconds without doing a thing. On the sites I build, 90 or more stay. Same 100 visitors. A completely different number of booked jobs.

A typical tree service site~60 leave
A site I build~7 leave

And it goes further than staying. Where the industry calls a 3 to 5% visitor-to-customer rate strong, the roofing site I built here in Edmonton converts at 16.2%. That's not luck. It's the whole thing engineered around speed, trust, and making the next step obvious, and it's one of many numbers I'm out to beat the benchmark on.

How I fix it

One person. One system. One number to call.

You've probably lived the other version: the website guy blames the SEO guy, the SEO guy blames the ads, the ads guy blames the site, and a junior you've never met is actually running your account. Nobody's accountable, and you're still not getting more jobs. With me there's no chain to get lost in. I write the code, run the SEO, manage the ads and read the reports myself. I never outsource, and my name goes on everything I build. If something isn't working, you know exactly who to call. Me.

Sometimes it's a quick fix. Sometimes it's a full rebuild.

Either way, I figure out what's actually stopping growth and fix it. And I don't stop at the website. If leads are leaking because quotes go out too slow, the phone goes unanswered after four, or your reviews dried up two years ago, that's growth being restricted too, and we fix it. I'm accountable for the whole path, from the search to the signed job, because booked jobs are the only number either of us actually cares about.

  • A free written audit before you spend a dollar, with a conservative path to ROI
  • A custom-coded website, built from scratch and live in 30 days, included in the retainer
  • Pages per service: removals, pruning, stump grinding, storm response, elm care windows
  • Credential-forward content that separates certified arborists from truck-and-saw pricing
  • Local SEO across Edmonton, St. Albert, Sherwood Park, Spruce Grove and the rest of the metro
  • Google Business Profile management and a steady review pipeline
The whole system, from
$1,500/mo

Website included, nothing separate to buy. It's built so a tree service company under a million a year can finally access the kind of growth system usually reserved for much bigger companies. The investment grows only as the booked jobs do.

How the pricing works

The system, part by part

Every piece is built and run together, never sold as a separate line item. See how each one works:

Serving Edmonton, St. Albert, Sherwood Park, Spruce Grove, Leduc and the surrounding metro.

What the jobs are worth

Roughly $8 back for every $1 you put in.

Here's the plain math on a booked tree service job that costs about $250 of investment to generate, at a modest $2,000 profit each, closing just one in five leads.

Say the system brings in fifty qualified leads a month. Even closing just one in five, at a modest $2,000 profit per job, that's around $20,000 in profit a month against a $2,500 investment. Roughly eight dollars back for every one you put in.

And that's the floor. Serious tree service businesses close nearer one in three, and a single job in this trade clears well past $2,000, so the real math almost always runs higher. Your audit replaces the estimate with the numbers for your actual market.

A true story, from another trade

Three months ago, this roofer was buying every single job.

About a hundred dollars a day in ads, pointed at a slow template site built for the wrong city. Google sent them nothing for free. We rebuilt the whole machine: a fast new site, a dedicated page for every service, tracking on every call. By month three, free Google traffic was more than half their business, they booked 56 leads in a single month, and they hired another crew to keep up. The audit had estimated that climb would take a year or two. It took ninety days.

56
organic leads in one month
16.2%
of visitors became leads
0 → 55%
of traffic now free from Google

Different trade, same machine. That is what the tree service spot buys.

Read the whole story, numbers and all

And I know your year

The tree service year in Edmonton.

Demand here has a rhythm. I build rankings before each surge and put budget behind the moments that actually book work.

Spring

Assessment season: winter damage gets evaluated and removal quotes flow before the leaves hide the problems.

Summer

Storm season: every major windstorm floods the phones for a week. The surge quarter.

Fall

Elm pruning windows open and pre-winter removals book: the specialist's quarter.

Winter

Dormant pruning and frozen-ground removals for equipment access: quieter, steady, technical work.

Why owners eventually choose me

Because they're tired of the runaround.

Tired of overpromises, of paying for work they can't see, of reports that never turn into customers, of wondering who's actually responsible when nothing happens. They want one person who understands the whole picture, builds the fix, and owns the outcome.

A $5,000+ website, then SEO, hosting and ad fees stacked on top
The whole system from $1,500/mo, website included
Passed between a salesperson, account manager, junior and freelancer
The person who sells it is the person who builds and runs it
Quietly works for you and your direct competitors
One tree service company per market. Competitors refused, by name
Reports rankings and traffic you can't do anything with
Reports booked jobs and cost per job, in plain English
An overseas contractor or a Toronto agency who's never seen your city
Chris, in Edmonton, who knows your market and your seasons
Marks up or hides a margin in your ad budget
Your ad budget goes straight to Google, never touched

The Edmonton tree service spot is open

One tree service company gets this. Right now, it could be you.

I only take one tree service company in Edmonton. The moment a serious one signs, every competitor who calls after hears the same thing: taken. Everything I learn winning this market stays on your side of it. Your competitors never get the same playbook, at any price, because I've already turned them down.

Claim the tree service spot

Tree Service, answered

Straight answers for tree service companys.

From $1,500 per month with the website included, no build fee, six-month minimum, then month to month. Removals alone usually cover it within the first booked week of a storm cycle.

You don't beat them on price, you beat them on consequences. Content that shows what uninsured tree work costs when it goes wrong converts the homeowners worth having.

Yes, tree services are an eligible Google category in Canada with the Google Guaranteed badge, and the verification itself filters out your least legitimate competition. I run it end to end.

No. One tree service per market, full stop. The edge I build for you doesn't get rented out behind your back.

Yes: storm response and removals in summer, elm pruning windows in the cold months, stump backlogs always. The free audit maps the seasonal volumes honestly for your area.

Still have a question? Get your free audit and ask me directly.

What happens next

From here to a phone that rings.

01

The free audit

I go through your business the way a customer and Google both see it, and hand you a written breakdown of what's costing you jobs. No cost, no obligation.

02

Built in 30 days

If it's a fit, I build the site and the system and put it live inside 30 days. The build is included, nothing separate to buy.

03

Six months to prove it

The organic engine needs runway to compound, so paid ads carry leads from week one while the SEO matures underneath.

04

Then month to month

After the proof, no lock-in. You stay because the phone is ringing, not because of a contract.

Adjacent trades

Not your trade? These spots may still be open.

The audit is the front door

The audit is where it starts.

Before you spend a dollar, I go through your business the way a customer and Google both see it, and I hand you a written breakdown: what's quietly costing you jobs, where your competitors are exposed, and the plain-English route from local searches to a phone that rings. Read it, sleep on it. It's yours either way.

  • The specific reasons tree service companys in your market are getting picked over you
  • Where your site is leaking enquiries you already paid to earn
  • A clear, priced route from here to more booked jobs

Prefer to talk it through?

No spam, no pressure. Or email hello@yegwebsolutions.ca.

Get your free audit