Edmonton Web & SEO — For Service Businesses

Your Website Is Losing You Leads Every Day.

You paid for a website. It looks fine. But it was never built to rank, convert, or support real growth. Every day it stays that way, someone else in Edmonton is taking your calls.

Get Your Free Audit

Real data. No sales pitch. Delivered in 48 hours.

Similar audits cost $200 – $500 elsewhere.

Keyword Mapping

Page Strategy

SEO → CRO → UX

Lead-Driven Traffic

Local SEO

Technical SEO

The Real Problem

You Didn't Buy a Bad Website. You Bought One That Was Never Built to Compete.

Most service businesses in Edmonton paid someone to build a site. It looks okay on the surface. But underneath, it was built with no understanding of how search engines evaluate pages, how local service searches work, or how a visitor becomes a lead. More ad spend won’t fix that.

The Usual Suspects

Issue 01 — Visibility

NO KEYWORD MAPPING Without dedicated, keyword-targeted service pages, search engines have no basis to rank your site for the terms your customers are using. These findings surface consistently in our audits and the businesses affected are invisible for the searches generating the most inbound work in their market.

Issue 02 — Structure

Broken Site Architecture Missing H1 tags, no internal linking strategy, and a page count a fraction of what it should be. Google ranks well-structured sites with clear hierarchy. These deficiencies surface consistently in our audits and are entirely addressable but they require more than surface-level fixes to resolve properly.

Issue 03 — Conversion

Dead Traffic Overcomplicated forms, no trust signals above the fold, and CTAs that don't reflect how service buyers make decisions. Traffic without conversion infrastructure is a wasted asset. These gaps surface consistently in our audits and directly suppress lead volume across every traffic source.

Issue 04 — Technical

Years of Patchwork NAP inconsistencies suppressing Map Pack eligibility. Images without alt attributes across every page. No schema markup or analytics (sometimes alongside active ad spend). These findings surface consistently in our audits and are entirely addressable once identified.

Why we're different

We Diagnose Before We Prescribe.

Audit-First, Always

We run a proper audit before recommending anything. Real data. Real gaps. Real opportunities. No inflated projections, no guesswork, no sales pitch dressed up as a report. Similar audits run $200–$500 elsewhere. Ours is free because we'd rather earn your trust than pressure it.

Structure-First Builds

Every site we build starts with keyword mapping and a page architecture designed around real search intent. Structure determines performance, not the colour of the buttons. We build around how Google actually evaluates pages and how local service searches actually work

Conversion Baked In

CRO and UX aren't afterthoughts we bolt on. They're built into the foundation. We build sites to generate leads; not to win design awards. Every page has a job, and every element on that page exists to move visitors toward a call or a quote request.

Limited Clients. Deeper Execution.

We take on a limited number of new clients each month. Volume-based agencies can't go deep. We do. That means more focused attention, better execution, and a team that's genuinely invested in your results, not just your invoice.

Edmonton-Only Focus

We work exclusively with service businesses in Edmonton. We understand the local search landscape, the competitive dynamics, and what it actually takes to rank in this market for contractors, trades, HVAC, roofing, electrical, and home services.

Real talk

We Hear These Every Week.

If you’re thinking it, other Edmonton contractors and service business owners have said it out loud. Here’s the honest answer.

Rob Hackett

CNR Earthworks

“We’ve had Chris handle our websites for years. My bigger clients like Alberta Transportation, City of Calgary, and Lafarge have flat out said it’s the reason they awarded projects. He knows what he’s doing and he stands behind his work.”

| Real Google Review

"I already paid for a website. It didn't work." This is the most common thing we hear — and it almost never means the person who built it was incompetent. It means the site was built without any understanding of how search engines work or how visitors turn into leads. A site that looks done isn't the same as a site built to perform. The audit will show you exactly what's missing.

"I don't know if SEO actually works." It doesn't... if the site underneath it is broken. SEO applied to a site with no structure, no keyword mapping, and no conversion flow is money wasted. But when the foundation is right, even capturing a small share of organic search demand in your market translates directly into new jobs and revenue. That's the part most agencies skip.

"I can't really afford it right now." Start with the audit. It's completely free. No invoice, no catch, no follow-up pressure. And for businesses that move forward with an SEO plan, the website build is offered at 50% off so the foundation and growth strategy are aligned from day one. You don't need to spend anything to find out exactly what you're dealing with.

"Is my business even the right fit?" The audit answers that. We map real search demand in your market, analyse what competitors are capturing, and show you exactly what the opportunity is worth, plus what it would take to get there. If the ROI isn't there, we'll be honest and tell you that too.

What we offer

Only One Way to Start.

Everything begins with the audit. From there, we figure out together whether your current site can be improved or needs to be built from scratch with the right infrastructure built-in from launch.

WEBSITE AUDIT

$0 — Delivered within 48 hours

We offer this for free to show you our value before asking for anything. Receive a real analysis of your site based on actual data. We look at technical health, keyword gaps, page structure, internal linking, and conversion flow.

What Happens After You Reach Out.

01 — Audit

We Analyse Your Site Full analysis of technical health, keyword coverage, site structure, and conversion flow. A real report, not a template, within 48 hours. If everything's fine, we'll tell you that too.

02 — Discovery Call

We Walk You Through It No pitch. We show you what we found, explain what it means for your lead flow, and answer every question you have. You decide what happens next but no pressure either way.

03 — Build

Foundation First If you move forward, we build properly from day one. Everything built custom: keyword mapping, service page architecture, internal linking, conversion flow. No patchwork or cutting corners.

04 — Grow

Generate Organic Leads Ongoing SEO builds authority over time. When the foundation is right, capturing even a small share of organic search demand in your market translates directly into new jobs and revenue, every month.

What's the Opportunity in Your Market?

No obligation. No pitch.

Stop Paying For Traffic That Won't Convert

Delivered in 48 hours. No commitment required.

Similar audits cost $200 – $500 elsewhere. This one is on us.

Best value — most popular

Website + SEO Plan

50% off website with an seo plan

For businesses ready to build properly and grow. We align the site build and SEO strategy from day one so both work together instead of against each other.

Misaligned foundations are one of the biggest reasons SEO fails even if the work is solid.